Connect the tools you use, reduce repetitive work, and give your team software built around how your business operates.
Integrations, internal tools, and ongoing support, with people reviewing the work that matters.
Explore AI workflow automation
AI automation for the way your business actually works.
We help your team spend less time on emails, paperwork, spreadsheets, and follow-up, with AI workflow automation built around the tools you already use.
Built by people who use AI to run the business.
We build and run our own products, and use what we learn to make useful tools for other businesses.
12,000 plus
Users served across products, apps, and experiments
1,000 plus
Automations built across our products and operations
20 plus
Software products owned and operated by the team that builds for clients
Bring that experience into your business.
We build systems that take repetitive work off your team’s plate, around the tools you already use.
Why businesses work with us.
A small, hands-on team that builds and runs AI software, and tells you plainly what something costs and whether it is worth doing.
We run AI software ourselves
Our own products serve more than 12,000 users. You work with people who build, launch, and support AI in production every day.
Free scoping and honest advice
We map the work with you at no charge. If an existing tool or a simpler change would do the job, we will say so.
Clear prices before anything starts
Training prices are published, and every automation gets a written proposal with the price before any work begins.
Your team stays in control
Automations show their work. People approve the decisions, messages, and changes that need their judgment.
Two everyday examples of automation.
Not every automation needs AI. One uses AI to answer customer emails, with a person approving. The other simply connects software you already use.
Uses AI, with a person approving
A customer emails a question.
Every business answers the same questions all day. AI can look up the answer and write the first draft.
The email arrives
“Where’s my order?”, “Is this in stock?”, “Can I move my appointment?”
AI looks it up
It checks your orders, stock, calendar or policies for the real answer.
It drafts a reply
The draft is written in your tone with the details filled in, and anything it can’t answer is flagged.
Someone approves it
A staff member sends it in one click, or edits it first.
Customers hear back in minutes, and staff only write the tricky replies.
No AI, runs on its own
A customer accepts a quote.
A new customer usually means copying their details into several apps. Simple rules can do all of it the moment they say yes.
The quote is accepted
The customer signs or clicks accept online.
They’re added everywhere
Their details go into your accounting system, customer list and mailing list.
The deposit invoice goes out
It includes a link to pay by card.
The job is set up
A folder, task list and calendar entry are created, and your team gets a message.
A welcome email is sent
It tells the customer what happens next and when.
Every new customer gets the same quick start, and nobody copies details between apps.
See the difference AI automation makes.
Each demo runs the same job side by side, once by hand and once automated. Then it adds up the extra jobs and revenue your team would gain.
How we work
Start with a helpful conversation, agree on a clear plan, and get work your team can put into practice from day one.
Start with the work
Tell us what your team wants to improve and which tools you use today.
Agree on the next step
We map the workflow with you, then agree a clear scope and price before anything starts.
Put it to use
We build and test the agreed system, then roll it out with support for your team.
Who you’ll work with
A small, hands-on team based in Vancouver. We build and run our own products, work closely with customers, and stay involved as the software grows.
Taufiq Husain
Co-founder
Leads product, design, and engineering. Ex-Silicon Valley founder. Waterloo Computer Science alum.
Aliya Husain
Co-founder
Leads customer discovery and adoption. Former teacher. Double Master's in Engineering and Psychology.
We run the software we build.
Customer support, messaging, and design products we’ve taken from an idea into everyday use. The same experience goes into the systems we build for you.
Common questions
Finding the right starting point, whether you’re here for automation or one of our products.
Show us where work gets stuck.
Tell us about a task that takes too much time. We’ll talk through what could help and agree on a sensible next step.